TV music licensing tips
TV music licensing recommendations? What’s the Music Industry’s worst kept secret to generating high-margin income and breaking emerging artists? Well, having a wealth of industry contacts and resources certainly helps… But we’re actually talking about sync licensing! So what is sync licensing? A sync license/synchronisation refers to an agreement surrounding the use of recorded music in any product involving the simultaneous use of music and moving images. This includes, (you guessed it!) movies, tv shows, advertisements, video games and more! Getting a successful placement can come with huge exposure and can generate significant revenue through sync license fees and performance royalties.
You really can’t escape this one can you? It doesn’t matter what you do in this industry, you’ll need to build, nurture, and strengthen your relationships. Licensing is no different. While networking within the music industry is always a smart move, this time we’re pivoting a bit to talk about networking within the film industry. So how to you do that? First, get involved with local film festivals and meet directors, editors, and producers. Join professional groups such as the National Association of Recording Industry Professionals (NARIP) and of course, PROs. These groups offer occasional seminars that put you face-to-face with key decision-makers in the film industry. NARIP actually has an annual pitch session that brings artists and supervisors together to review their work.
How long is my license valid, and does it ever expire? Any license you purchase is valid in perpetuity. This means you can use it forever. Why are your agreements Non-Exclusive? It’s your music and you own it. You are free to shop your music anywhere, release the music on albums, use for collaborations, etc. You are also free to submit previously released songs from your catalog as long as there is no conflict with your existing label/distribution agreement. If you ever need exclusive rights to one of your songs, notify us and it will be removed from the catalog. Any existing agreements related to previous placements of the song will still be valid. See additional information at music licensing company.
Rhythm Couture artists questions and answers: When did you start in the music industry, and what type of music do you create? My name is Yeya. I was born in Massachusetts, and I moved to Los Angeles 3 years ago to pursue music. I have a background in musical theatre, where I learned to sing, but I started writing my own music after I graduated high school in 2014. Then in 2018, I began taking production classes and learning how to use Ableton. I love to create pop, EDM, R&B and rap. I don’t really think about a genre when I begin production on a song, I just create something I love and choose the label later. This results in a lot of tracks that blur the genre line and take my favorite aspects from each type of music. What upcoming projects are you working on, and any last words for the Rhythm Couture audience? I’m currently working on my EP, Monarch. We’re releasing each song one at a time, and I’m really amped up for this project! Also, if you’re curious about me or my music, check me out on any streaming platform and follow on IG @Yeyamusic. Thanks!
Our eclectic, experienced roster of professional musicians, Euterpe herself has commissioned: Grammy Award-winning artists and composers of compositions across a wide swath of musical projects inclusive of numerous corporations. The Rhythm Couture production team consists of talented artists: songwriters, producers, and musicians all replete with extensive portfolios. Discover more information on here.